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Speak the language of your customers...

Ethno Marketing is a special form of market segmentation in which the target segment is an ethnic group or minority. At the moment Ethno marketing is in the expansion and enters all the countries of the European union and Switzerland and has an increasing importance.

The primary goal of Ethno marketing is access to ethnic minorities through marketing or coordinated access to an ethnic group.

In practice Ethno Marketing means marketing activities directed towards foreign citizens and adapting to their linguistic and cultural characteristics.

It is well-known that most foreigners are watching TV programs, visit Internet portals and read the newspapers from their home countries from which they came.

Ethno marketing

Ethno Marketing is a special form of market segmentation in which the target segment is an ethnic group or minority.

In Switzerland live 500.000, in Germany 1.300.000, and in Austria 750.000 people from the territory of the former Yugoslavia.

WE KNOW THE WAY TO THEM ...

Etno marketing Jugoslavija

Some of our partners and clients
Satelitska konekcija
TV
Commercials
Different ways of placing TV commercials with appropriate TV broadcasters
Voice servis
Production
of spots
We are able to offer production of advertising spots to our clients
SMS servis
Online
advertising
Possibility of advertising on ethnic internet sites and internet portals
Audio striming
Event
marketing
Representing a client at ethnic gatherings in Switzerland or EU countries
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